Outsourcing

At the SEO BrainTrust, we teach what to do, how to do it, and how to get it done. Yes, how to work ON your business, not IN it. That's a key concept -- the part about working on your business vs. working in your business.

Outsourcing is the secret sauce for *creating* the time to get it all done.

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Tool Review: activeCollab.com

by Andrea Warner on February 14, 2012

Meet Nathan Sudds of activeLabs. Nathan did a big favor for Andrea Warner when he agreed to demo activeCollab for SEO BrainTrust Members. Before she found Nathan, Andrea went through several developers who didn't seem too eager to handle Andrea's request. But you know Andrea. She doesn’t give up! Not easily. Not ever.

activeLabs consults on and helps set up activeCollab for businesses. Nathan will meet with any SEO BrainTrust Member who wants to decide if activeCollab is a good fit for them.

In this video Andrea and Nathan explain:

  • differences between BaseCamp and activeCollab;
  • how activeCollab can grow with your business with no monthly fees – by customizing, adding and eliminating specific features;
  • plus, activeCollab resides on *your* server.

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Continue Reading 0 comments }Advanced Topics, Consulting, Electives, Master's Track, Outsourcing, Tool/Service Reviews, Video, Vol. 2 - Chapter 02

Tool Review: CallLoop.com

by Andrea Warner on February 13, 2012

This is a recording of a live demo/webinar is a Tool Review of Call Loop: How to Create the Ultimate Automated Multi-Channel Marketing System -- "Set it and forget it".

Chris Brisson, Call Loop co-founder joins Andrea Warner to talk about challenges he and his partner(s) faced in a startup to small-size IM business. Overcoming the hurdles led to developing Call Loop as a solution. If any part of Chris' story hits home for you, the time you save with automating your communication processes will be much more than the time you spend watching this demo.

BTW, your eyes aren't crossed. CallLoop.com has 3 L's!

This video is perfect for the entrepreneur/business owner who wants to grow a business by using automation. One who is willing to use different channels to reach their leads, build business relationships and add mobile marketing to the mix. And did we say you need to be technical? Not!

Title: Tool Review: CallLoop.com
Author: Andrea Warner with Chris Brisson
Filesize: 135.6 MB
Date: February 8, 2011
Video ID:  Tool Review CallLoop.com
Run Time: 51:28

This Master's Track video is available for immediate viewing
for just $37! Click the big orange button to get your copy now.

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Continue Reading 0 comments }Advanced Topics, Consulting, Electives, Master's Track, Outsourcing, Tool/Service Reviews, Video, Vol. 2 - Chapter 02

Tool Review: YouEye.com

by Andrea Warner on December 29, 2011

You know how big the SEO BrainTrust is on testing, right?
Ever tested what it's like to see your website(s) from your user's Eyes??

Well, Andrea Warner has teamed up with Kyle Henderson (YouEye.com), who demonstrates a product that is designed to let you do just that. Kyle has been a product manager, designer and developer for web-based startups over the last 10 years. He needed the user's perspective to complete the testing data. Andrea thinks that would be "in-sight-full" for you, too.

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Continue Reading 0 comments }Advanced Topics, Consulting, Electives, Master's Track, Outsourcing, Tool/Service Reviews, Video, Vol. 1 - Chapter 12

Tool Review: SpyderMate.com

by Andrea Warner on November 23, 2011

It takes Andrea Warner and an SEO professional to appreciate the robust features of SpyderMate. Andrea, Dan and Leslie believe strongly in conversion testing. So when Andrea heard about SpyderMate, she invited Andy Forsberg to tell SEO BrainTrust Members -- the professionals -- about it.

Here's how it's really useful. Let's say you're stepping into a site, cold. You've got no analytics data. No benchmark. No idea of strengths, weaknesses, opportunities, threats. SpyderMate can be used to set up a benchmark -- fast.
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Continue Reading 0 comments }Advanced Topics, Consulting, Electives, Master's Track, Outsourcing, Productivity, Video, Vol. 1 - Chapter 11

Outsourcing For The Very First Time

by Andrea Warner on November 23, 2011

They say, "We learn best that which we also teach." If that's true, then Andrea Warner has learned a lot, and she's here to share what she's learned about Outsourcing.

In Andrea's humble opinion and years spent coaching internet marketers, she points out two qualities that separate successful internet marketers from those who are scrambling around merely trying to run a profitable business.
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Continue Reading 0 comments }Advanced Topics, Consulting, Electives, Master's Track, Outsourcing, Productivity, Video, Vol. 1 - Chapter 11

Web design... updates... SEO... planning... product launches... social networking... affiliate marketing... checking email... making appointments... following through... following up... writing copy... testing... analytics... fixing broken links... accounting... marketing... sales... producing presentations... managing all the moving parts of the business... attending conferences... watching videos... implementing suggestions... fighting with Google... keeping up with pertinent news – industry and otherwise... etc.... etc...

... and is Life getting in the way of your business?!?
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Continue Reading 0 comments }Advanced Topics, Consulting, Electives, Master's Track, Outsourcing, Outsourcing Master Series, Productivity, Video, Vol. 1 - Chapter 10

Nicole Muñoz teams up again with Andrea Warner for another video loaded with practical suggestions.
"Ali" posed the question in the Skype chat (btw, have you signed up yet?) about getting good article content.
Andrea thought that it would be good to cover that in a video, and she contacted Nicole to help respond to Ali's question.
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Continue Reading 0 comments }Advanced Topics, Master's Track, Outsourcing, Outsourcing Master Series, Video, Vol. 1 - Chapter 08

Joel McDonald is a self-taught PPC guy. But learning in the school of hard knocks is not without its costs. In his first 10 years as an owner of businesses Joel spent lots of money with little waste. That waste, however, turned out to “pay” for his “education” to become an effective consultant. It hasn’t come easy or free; Joel earned his AdWords expertise.
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Continue Reading 0 comments }Consulting, Electives, Master's Track, Outsourcing, Pay Per Click (PPC), Search Engine Optimization (SEO), Site Reviews, Video, Vol. 1 - Chapter 07

Another segment in the hot "Anatomy" series!
Pssst! If you're doing SEO for other businesses, this Anatomy's for You!!
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Continue Reading 2 comments }Consulting, Electives, Master's Track, Outsourcing, Video, Vol. 1 - Chapter 06